Pay Per Click Advertising Services
Furthermore, we offer social media PPC management for any platform, which provides PPC. Together with having an outstanding social media policy, you can target particular users on social media by directing age, interests, income, education, etc.
Google and Microsoft (Bing) Ads Campaign Management
Search engines are the first source end users go to when researching the best cosmetic surgeon practice. Marketing for Lawyers effectively executes a comprehensive search engine marketing strategy to ensure you are obtaining web traffic growth to encourage lead generation.
We leverage Google Ads and Bing Ads to ensure you’re maximizing your presence online. We will ensure your search traffic is relevant by monitoring your click-through rate while providing you tools to track inbound leads to ensure you’re getting your return on investment.
An effective call-to-action is mandatory when converting online traffic, hence we use influential factors as actively booking a consultation or obtaining a quote instantly to close the gap between your prospects.
We will also execute retargeting ads to ensure your brand is displayed on websites that are visited by your end users to help retain web traffic while effectively showcasing your brand.
Social Media Ad Management
Social media ad management can also be an effective avenue when leveraging pay-per-click advertising. Although it’s not intent-based as Google or Bing, it’s an effective way to target your ideal client profiles (ICP) by taking their demographic and psychographic information into consideration.
We use strategies by using social media tools like Facebook, Instagram, and LinkedIn to effectively go after your ICPs to ensure they’re being educated on the value of your practice. It’s important to do the right A-B split testing to ensure your audience is provided with different avenues to learn about your practice. This could be done by leveraging an eBook to create engagement or to actively request a quote or consultation.
The options can be unique and inventive when using social media ad management, and the experts at Marketing for Lawyers are here to help you execute.
No matter whether you are just getting into social media marketing or you are seeking to perfect your current campaign, the PPC experts at Marketing for Lawyers are always there to help you with each feature of your social media campaign management.
Benefits of Pay Per Click Advertising
Achieves Business Goals
PPC can assist you to attain a huge number of business and marketing objectives. These objectives vary from high-level brand visibility to lead acquisition.
It is Measurable!
A chief advantage of PPC advertising runs through Google Ads and can be easily measured and tracked. You will know how much you have spent while knowing how many leads were obtained.
The Right Audience
While running a PPC campaign you pick where and when your ads will show on the basis of various features comprising – device, keywords, time and date, location, website, etc. The flexibility, which you have lets you section your market and get your services to the right audience.